For the first time in history, MLB bought baseball to London in 2019. The UK has a strong culture-focussed community that MLB wanted to engage with. And MLB wanted to build a genuine dialogue and relationship with cultural scenes that reflect those of the MLB home cities. So The 108 sessions was formed.
We celebrated the diversity of baseball, the cities where baseball is played, and the music that defines them.
Legendary House musician Roy Davis Jr represented Chicago. Detroit's own Amp Fiddler stepped up to represent the Motor City. And we documented the night unfold.
Legendary House musician Roy Davis Jr represented Chicago. Detroit's own Amp Fiddler stepped up to represent the Motor City. And we documented the night unfold.
Director: Christopher Ranson
DoP: Stefan Yap
Creative Lead / Art Director: Doug Stewart
Producer: Sophie Fitzgerald
Client Services: Harriet Donovan
Agency: We are Social
DoP: Stefan Yap
Creative Lead / Art Director: Doug Stewart
Producer: Sophie Fitzgerald
Client Services: Harriet Donovan
Agency: We are Social